Why data is the future of resident renewals in build to rent

Build to rent (BTR) has disrupted the status quo of renting in the UK and professionalised the experience for tenants. It has seen a meteoric rise since adapting the multifamily model from the US, with many developers turning to BTR as a solution to the UK housing crisis. Investment reached a record high of £1.2 billion in the first quarter of 2021.

That same period saw 25 new BTR schemes and another 7,000 granted planning permission, adding to the 212,000-plus already in the UK….

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